I'm looking for some insincere sincerity

Yeah, hi.

I know someone who is going through a hard time right now. And I don't really care. But I want to pretend that I do.

I mean, I don't want to write them a personal note or anything.

I'm just looking for something canned and trite. That smacks of insincerity. But makes it look like I put forth the expected effort without even trying.

You know, kind of like everything else I do in life? You know what I mean?

You do?

Oh yes, you do. Thank you, Hallmark!

Labels: hallmark

I'm looking for some insincere sincerity

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Sometimes I write hypocritical, a blog on marketing. Its purpose, beyond feeding my pure unadulterated hubris, is to provide yet another forum for yet another a) frustrated writer, b) misunderstood genius, c) marketing slob to critique concepts, capture thoughts, pose questions, and share ideas, in hopes of gaining a better understanding of the art of communication. While it is doubtful I will uncover anything new, perhaps I will provoke thought or provide the right sugarcoating to make an idea digestible or inspire you, gentle reader, to comment, critique, and return.

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I'm looking for some insincere sincerity

Get hypocritical (you'll like it)

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