hypocritical : talking the talk without walking the walk

January 07, 2008

In Marketing? Please read this post.

I know, I know. You're busy.

Running around crazily, all day, trying to get your marketing stuff done.

I understand. I do.

But if you're in marketing. Especially marketing communications. And you're even thinking about approaching social media. Then you need to do yourself a favor read Marshall Kirkpatrick's "Ten Common Objections to Social Media Adoption and How You Can Respond."

Required reading, to be sure.

Go. Right now. Scoot.

Oh, and happy new year. Glad to see you're back.

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In Marketing? Please read this post.

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April 04, 2007

Go See Oregon, home of more useless social networks per capita than any other state

First, the Portland Trail Blazers and now Go See Oregon.

What gives around here? Are we working to become the useless social network capital of the US?

Oh wait.

I guess that snarky comment is predicated on the concept that there is a useful social network.

I retract my comment.

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Go See Oregon, home of more useless social networks per capita than any other state

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